Page Titles: Ensure that you have page titles for each of the pages on your website and that they include the main categories that you want to rank for, the city you are located in and your business name.
(Example: Chiropractor in Daytona Beach | Business Name)
Headers: You will need H1 tags on each page that include the Google Business Categories you want to rank for.
(Example: If you are a remodeling company and you want to rank for the category "kitchen remodeler" be sure that you include that phrase as an H1 tag somewhere in the beginning of your home page or the page you want ranking for that term.)
Then, in the paragraph below that H1 tag, include H2 text that includes other phrases people may be searching. (best, affordable, highly rated)
Other Note: Make sure that your business name, phone number and address is listed on every page on your website and that it is EXACTLY the same as your Google business listing.